un:hurd music, a growing audience development platform for independent artists, has announced an expansion of its industry partnerships alongside the introduction of two new membership tiers. The platform collaborates with a diverse range of companies, including CD Baby, SoundCloud, Audiomack, Amazon Merch on Demand, EmPawa, and feature.fm, all aimed at providing artists with enhanced marketing and promotion tools.
The expanded network also includes services like Rotor Videos by LyricFind, Masterchannel, RepostExchange, Chartmetric, and laylo. These partnerships will grant un:hurd music Pro members access to exclusive discounts, with more offers expected to roll out in the future. Other notable collaborations include GEMA, Gotobeat, MusicHub, Volta VR, Lounges.tv, and The Featured Artists Coalition.
In tandem with this expansion, un:hurd music has introduced new Pro and Select membership tiers, designed to support artists at various stages of their careers. The Pro tier targets aspiring career musicians, offering self-serve tools such as a fan hub creation feature and a benchmarking tool that helps artists compare their progress with peers. Pro members will also receive discounted promotional services and fee-free automated ad booking.
The Select membership tier provides bespoke marketing services, with un:hurd’s team delivering custom strategies for audience development. Artists in this exclusive tier benefit from a tailored marketing approach that includes social strategy, creator marketing, and promotional bundles. Select members also gain access to niche promotional campaigns designed to boost visibility across press, radio, YouTube, and playlisting platforms.
un:hurd music has already worked with notable artists like Tayla Parx, Bree Runway, and M24, as well as rising talents such as The K’s and MAIA through its Select tier.
Speaking about the developments, Alex Brees, Founder and CEO of un:hurd said, "Our vision at un:hurd has always been to create a world where all artists can achieve success on their own terms. We do this by creating an audience development platform which acts as a central nucleus for artists when it comes to their music marketing and promotional decisions."
"By introducing this cohort of market leading partners to our artist community, we’re one step closer to achieving our goal. Artists can now more seamlessly access funding, improve the quality of their tracks, create more engaging content and leverage streaming and social media best practice resources all from our partnership suite. Combining these partnerships with our core tools creates a powerful and streamlined workflow for our artist community from creation, through to funding and promotion."
Since its launch three years ago, un:hurd has worked with over 100,000 artists, offering technology and AI-driven solutions to help them grow their careers. With these latest developments, the platform continues to position itself as a valuable resource for independent musicians looking to build and engage their audience.
